Choose a design

With AIFE, design is content driven; your content dictates form and function.

It's the complete opposite of DIY design and "shoehorning" content into ready-made templates. Not with AIFE; as you build your content, AIFE will keep designing around it, fully automatically. On all platforms, services and media.

Because AIFE does not use templates, there are as many designs possible as there are stars in the universe. However, don't think AIFE's initial design suggestions are completely random;

Just like a real designer, she lets her creativity flow within the boundaries of what she knows about you and your brand's needs. A construction company will never be offered a design with a curly font or pastel colors. Similarly, a beauty salon will never be offered a design with a military style font or saturated kids-oriented colors.

If you uploaded a logo, AIFE will have analyzed it for any colors she can use. Once found, she will then use these simple "base" colors to base more elaborate color schemes on. Just like a real designer, she knows all the ins and outs of color theory and contrast optimization. And like a real designer, she is perfectly adept at seemingly creating colors from nothing that still perfectly suit your brand.

If you decide you need a different design later on, you can make these changes via the design section in the Footprint Management System. If you would like to define new base colors, you can do so under settings > about > logo, colors and graphics > colors.